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An Inbound lead can cost up to 60% less than an outbound lead, using content, social media and bespoke strategy

Inbound Marketing allows the customer to browse the content and do their own research regarding a product or service. This builds a profile about them and will allow you to see if they are seriously interested in your product or service, which in turn gives you more information to market to them with.

This marketing system gives you the chance to “learn” who your customers are. What they are looking for exactly and how you are going to market to them over the next few weeks. Giving your customers something relatable to find on your website and allowing them to use a tool on your website which constructs a “persona” of that person. Giving you every single drop of information to provide them with the exact service they are looking for.